Design rendered on any Out-of Home (OOH) medium (e.g. billboards, stunts, street furniture, live events, pop-up shops, installations, 3D billboards, and digital OOH).

Graphic design that represents the company, brand, product or event’s trademark with applications across various corporate collaterals and visual identity platforms (e.g. logos, branding schemes, catalogues, stationary, and multi-platform branding).

Design of the shape and form of a piece of packaging with a focus on functionality. An actual container, graphics, or visible outer presence of a product. The container may be a box, bottle or label to an elaborate system of boxes and inner packaging (e.g. consumer packaging, luxury packaging, structural packaging, and sustainable packaging).

Design of a tangible material or 3-dimensional product that combines design and functionality, manufactured for use or for sale (e.g. consumer product design, industrial product design, wearable technology, sustainable product design, and prototypes).

Design for publishing in any genre, whether sold commercially or released for free (e.g. trade books, children’s & young adult books, culture, art & design books, illustrated books, cookbooks, travel guides, specialist and limited edition covers, coffee table books, e-books and digital books).

Book Cover
Design rendered on the book’s protective covering.
Entire Book
The holistic value of the book.
Special Layout
The specially design layout or execution that forms part of the book, excluding the cover.
Illustrations
The illustrated visuals.
Photography
The photos in a book.

Design of consumer magazines, trade magazines, independent magazines, fashion magazines, magazine supplements, newspaper supplements, both digitally and in print.

Magazine | Newspaper Cover
Design rendered on the magazine’s or newspaper’s protective covering.
Entire Magazine | Newspaper
The holistic value of the magazine or newspaper.
Magazine | Newspaper Supplements
Supplementary publication of a magazine or newspaper.
Magazine | Newspaper Sections
Specially design sections of a magazine or newspaper.
Digital Magazine | Newspaper
A magazine or newspaper published on a non-print platform.

Graphic Novel | Comic Book Cover
Design rendered on the magazine’s or newspaper’s protective covering.
Entire Graphic Novel | Comic Book
The holistic value of the graphic novel or comic book.
Character Design in a Graphic Novel | Comic Book
Original character design in a graphic novel or comic book.
Illustration in a Graphic Novel | Comic Book
Original illustrations rendered in a graphic novel or comic book.

Any video work that promotes a certain brand, product or service (e.g. TV commercials, cinema commercials, TV program credits, TV program promotions, public service commercials, branded content, music videos, station IDs, trailers, corporate or event AVPs, infomercials, documentaries, news features, animated videos, and social media videos.

Commercial films, branded content, documentaries, cartoons, viral films, VOD and streaming content, interactive films, immersive content, live broadcast, etc.

Creativity and virtuosity in the service of storytelling through moving pictures.
Cinematography
Visual and cinematic output of a motion picture photography.
Direction
The craft of a film’s artistic and dramatic aspects.
Editing
The stitching of the shots in a film.
Casting
The portrayal of the film’s characters.

Animation
Video output using traditional, freehand or computer animation techniques.
Visual Effects | CG Animation
Practical or computer-based graphics in moving.
Character Animation
Animation that brings characters to life
Motion Graphics
Animation that uses graphic design as a main component.

Graphic design is communication design that projects ideas and experiences with visual and textual content. The form of the communication may be physical or virtual, and may include images, words, or graphic forms (e.g. catalogues, invitations, printed games, direct mail).

A drawing, painting or image created for the purpose of visualizing a message.
Illustration
Applied Illustration (e.g. t-shirts, bags, books, posters, print ads, album covers)

The use of artistic elements in laying out or arranging typefaces to best achieve the desired visual effect.
Custom Typeface: Originally designed set of fonts, digital or hand-lettered.
Applied typography: The use of type as a design element.

Any real-life images captured or recorded by a camera.
Commercial Photography
For advertising and promotional purposes.
Editorial Photography
Published in magazines, newspapers or online for editorial purposes.
Digital Imaging | Retouching
Creative rendering of an image with the use of photo editing software.

The overall look and design of a film set, stage set, TV commercial, broadcast, video production to illustrate the visual style of the story (e.g. set design, costumes, exhibits, props, location, stage, etc.)

Installation and interior design of a 3-Dimensional space for retail, promotion or events (e.g. booth space, retail design, trade show & exposition design, pop-up store display, window display, art exhibits, events space, public spaces, exhibition design, etc.)

Innovative design of any product that may be worn such as clothing/apparel and fashion accessories (e.g. costumes, headdress, clothes, bags, jewelry, watches, hats, shoes, wearable technology, scarves, headbands, and other accessories).

Interactive interface, or motion designs used for digital purposes (e.g. websites, game design, user interface (UI) design, user experience (UX) design, apps, web banners, augmented reality (AR), virtual reality, Internet of Things, 3D mapping, social media, tweets, etc.)

Design created specifically for use in mobile devices—phone or tablet (e.g. mobile content, mobile advertising, vertical storytelling, mobile apps, etc.)

Radio advertising. Audio content for a brand, product, or service. Work that pushes the boundaries of the radio medium. Sound design. Original composition. Existing music. Adapted Music.

An integrated design system implemented across media, platforms, and products.

Design that uses emerging technology. Design that pushes the boundaries what can be done using technology. Entries may still be in beta mode (e.g. blockchain, cryptocurrency, bio engineering, etc.)

Design Purpose
For each entry, the purpose would need to be identified in the entry form.
Design for Purpose
Design of an individual, product, company, brand or event for purposes of advertising, promotion or endorsement.
Design for Good
Design of a company or individual’s campaign to support a worthy cause that demonstrates commitment to integrate responsible practices into daily business operations that create social and environmental impact (e.g. advocacy, corporate social responsibility (CSR), public service)